I started off my professional career at InBody and had the opportunity to work with very talented designers who taught me everything I know about graphic and web design. Here is some of my work on the website and print material used in tradeshows.
When I started off as a college intern in the company, I was tasked to help design the company’s first site with Mopro with Photoshop mockups. After that, I designed the company’s e-commerce site on Shopify. And after I while, I saw how outdated our websites were and tasked myself to redesign the entire site within 60 days (crazy right?)
With the complete upheaval of our old site, the new site saw a double increase in monthly users in just a year. I had built over 60 new pages with tons of pillar page content, which is great for SEO. I added lots of CTAs and in-line forms to increase lead conversion ratios. The goal I had in mind was to create a site that had so much information that users would never leave. We had a product that was so complicated, but if we were able to simplify not only the product usage but expand on the product application, then our sales would skyrocket.
Something I’m quite proud of is that the international offices saw my redesign and asked me to help them design theirs. My designs were eventually imitated and launched in the UK, Netherlands, Japan, China, and India.
Since my departure from the company, the home page has been modified, so below are samples of my remaining designs.
”I worked with Tiffany as a fellow marketing team member and I can 100% say that she is one of the smartest, most creative, and detailed-oriented people I've worked with.
Not only does she possess an innate ability to think outside of the box, she has proven to be a great collaborator, and someone I trusted for no judgement, constructive feedback. She was my go-to person for technical questions, as well as my cheerleader when I had zero confidence in my crazy ideas.
No matter what stage of your business, you are on, I couldn't recommend Tiffany enough to be on your side as a well-rounded resource, and a top-notch mentor!!🙌😁
Jenny N.InBody USA
”Tiffany worked with such efficiency and effectiveness that made her a valuable/reliable member of the digital team. From ideation to execution, she helped every step of the way while juggling individual projects on her plate. She would never be someone that will give you an "I don't know" answer. She will do her best and find an answer/solution for you. That's something that's very rare in the corporate world and truly priceless.
Not only is she more than capable and qualified in the digital marketing realm, but she was also such a pleasure to work with. Always ready to help out and always aware of the team's morale and needs. Tiffany is definitely a diamond in the rough!
Jing Z.Digital Marketing Associate, InBody USA
This catalog was a project done during a period of redesigning all print material since the material came from Korea. With multi-national marketing, there is never a one-size-fits-all approach, so with our new website in mind, I created this catalog.
I decided to go with a bigger size of paper of 11″x17″ (originally letter size) to enhance the user’s understanding of the result sheet on the back–which is the product’s main selling point.
The inside of the catalog provides users a short description of what makes the product stand out, its key features, and helps the users visualize how their business would run if they purchased this product.
